A Sweet New Chapter for Libya as Alushibe Partners with MADO

Alushibe Holding Group has signed a franchise agreement with MADO, one of Turkiye’s most popular ice cream and dessert brands, to open 10 new branches across Libya. 

Originally from Kahramanmaras, a Turkish city famous for its traditional ice cream, MADO has grown into a well known brand both in Türkiye and internationally. The brand is particularly famous for its Maras ice cream, which has a distinctive thick and stretchy texture. Alongside its ice cream, MADO offers a variety of Turkish desserts, pastries and other dishes, making it a popular place for families and friends to meet and spend time together. 

Alushibe Holding Group's first step is to open 10 branches across the country, allowing the brand to reach customers all around the country. The partnership is also intended to introduce more people to Turkish food traditions and offer something new to Libya’s growing restaurant and cafe industry. Ahmed Gadalla, Chairman of Alushibe Holding Group, has an ambition to eventually open MADO locations in every part of Libya, making the brand accessible to as many Libyans as possible. 

Beyond bringing a new cafe brand to Libya, the partnership is also expected to create employment opportunities for Libyans; each new branch will need employees to prepare food, serve customers and keep the business running. As more locations open, the project could offer opportunities for people interested in working in the hospitality and restaurant industry. 

For Alushibe Holding Group, the agreement is another addition to its business activities in Libya. Bringing MADO to Libya allows the company to expand further into the restaurant and hospitality sector, introducing an international brand that customers will be able to experience at home. The partnership will allow the companies to introduce MADO’s products to local customers while developing the brand’s presence across the country. 

For MADO, entering Libya means introducing its products and the food traditions of Kahramanmaras to a new audience. For Alushibe Holding Group, it is an opportunity to bring a popular international brand to the country while creating jobs and offering customers more places to enjoy food and spend time together. 

Alushibe Holding Group is preparing for the grand opening of the planned branches and as the project develops, customers across Libya can look forward to welcoming MADO and experiencing a taste of Türkiye in their own cities. 

References: 

1.Merkezi, A. T. H. (2026, October 14). MADO’dan uluslararası büyüme hamlesi: Libya’da 10 yeni şube açılıyor! Kahramanmaraş Son Dakika - Maraş Haberleri | Aksu TV Haber. https://www.aksutvhaber.net/madodan-uluslararasi-buyume-hamlesi-libyada-10-yeni-sube-aciliyor 

2.Gazetesi, K. (2026, October 13). MADO LİBYA PAZARINDA! MARAŞ DONDURMASI AFRİKA’YA AÇILIYOR. Kahramanmaraş Gazetesi. https://kahramanmarasgazetesi.com.tr/dunya/mado-libya-pazarinda-maras-dondurmasi-afrikaya-aciliyor-48388h 

3.Merkezi, G. #. #. #. #. #. #. H. (2026, October 13). MADO, Libya’da 10 şube açmaya hazırlanıyor. Güncel 46 | Kahramanmaraş Haber. https://www.guncel46.com/mado-libyada-10-sube-acmaya-hazirlaniyor 

4.Ahmed Gadalla, Building the Future of Libya. (2026e, October 12). Ahmed Gadalla | Alushibe – Building Libya’s Future. https://www.ahmedgadalla.com/